Quick Summary
Navigate to Shopify Settings → Customer Events → Select Upstack Data pixel.
Access Upstack Data Custom Pixel settings in Shopify.
For Permission choose: Not required - The pixel will always run.
For Data sale choose: Data collected does not qualify as data sale - The pixel will collect data when the customers opts out of their data being sold.
Key Points to Remember
When configuring the Upstack Data Custom Pixel in Shopify, there are several options which allow for configuring consent mode. These different settings can have a material impact on your tracking, data quality and attribution.
If you are running cookie consent banners, ensuring they are properly configured will ensure the most accurate data. If Permission: Required is set, the Custom Pixel will not load or track user behavior until the consent banner is accepted.
Privacy Regulations vary by jurisdiction. This does not constitute legal advice. We recommend you consult your legal representative to determine which settings are appropriate for your business.
Configuration Steps
Step 1: Access Shopify Admin
Log in to your Shopify Store admin account
Step 2: Navigate to Customer Events
Click Settings in the lower-left corner of your browser window
Click on Customer Events from the settings menu
Step 3: Select Upstack Data Pixel
Select "UpstackData Pixel" from your list of pixels
Step 4: Configure Privacy Settings
For maximum attribution and data quality, set the following:
Permission: Not required
Data sale: Data collected does not qualify as data sale
Click Save to update the Upstack Data Pixel privacy settings
⚠️Important Reminder: Upstack Data does not sell any data. We are a privacy first solution and committed to adhering to the regulations for each jurisdiction.