> ## Documentation Index
> Fetch the complete documentation index at: https://docs.upstackdata.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Search Value: Total Value of Site Searches

> Track Search Value to measure the total monetary value of site search events. Quantify how on-site search drives revenue and engagement for your e-commerce store.

<Tip>
  Search Value measures the total monetary value attributed to search events tracked by the Upstack pixel.
</Tip>

## Formula

<Info>
  **Search Value** = **SUM** ( value ) **WHERE** event = search
</Info>

### Formula Components

| Metric             | Definition                                   |
| ------------------ | -------------------------------------------- |
| **value**          | Monetary value passed with each search event |
| **event = search** | Filters to search events only                |

| Metadata        |                         |
| --------------- | ----------------------- |
| **Type**        | Currency                |
| **Data Source** | [Upstack Pixel](/pixel) |
| **Aggregation** | Sum                     |

***

## Example

Your e-commerce site had **2,847 searches** in January, with visitors finding products worth a total of **\$45,230** in search value.

| Week   | Searches | Search Value | Avg Value/Search |
| ------ | -------- | ------------ | ---------------- |
| Week 1 | 712      | \$11,392     | \$16.00          |
| Week 2 | 698      | \$10,818     | \$15.50          |
| Week 3 | 745      | \$12,665     | \$17.00          |
| Week 4 | 692      | \$10,355     | \$14.96          |

***

## How It Works

Search Value aggregates the `value` parameter from all search events tracked by the Upstack pixel. When a visitor performs a site search, you can pass an optional value representing the potential monetary worth of that search action. This helps quantify the revenue impact of your site search functionality.

***

## When to Use

| Scenario                        | Action                                              |
| ------------------------------- | --------------------------------------------------- |
| Evaluating site search ROI      | Compare search value to search implementation costs |
| Optimizing search experience    | Track value changes after search UX improvements    |
| Measuring search-driven revenue | Attribute revenue contribution to site search       |
| Comparing engagement channels   | Compare search value against other funnel metrics   |

***

## Related Metrics

| Metric                                                                  | Relationship                                  |
| ----------------------------------------------------------------------- | --------------------------------------------- |
| [Search](/reference/metrics/funnel/engagement/search)                   | Total search count this value is derived from |
| [Cost per Search](/reference/metrics/funnel/engagement/cost-per-search) | Cost efficiency of driving search events      |
| [View Contents](/reference/metrics/funnel/engagement/view-contents)     | Product views that often follow searches      |

[See all Engagement metrics →](/reference/metrics/funnel/engagement)
