> ## Documentation Index
> Fetch the complete documentation index at: https://docs.upstackdata.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Returning Customer Shipping Revenue: Shipping Fees from Repeat Buyers

> Track total shipping fees collected from returning customer orders. Measure repeat buyer shipping contribution to revenue with Shopify order data.

<Tip>
  Returning Customer Shipping Revenue measures the total shipping fees collected from orders placed by customers who have purchased before.
</Tip>

## Formula

<Info>
  **Returning Customer Shipping Revenue** = **SUM** ( Shipping Amount ) **WHERE** customer\_type = returning\_customer
</Info>

### Formula Components

| Metric                                                                                                  | Definition                                                 |
| ------------------------------------------------------------------------------------------------------- | ---------------------------------------------------------- |
| [**Shipping Revenue**](/reference/metrics/orders/adjustments/shipping-revenue)                          | Total shipping fees collected from all orders              |
| [**customer\_type = returning\_customer**](/data-dictionary/measures-and-dimensions#visitor-dimensions) | Filters to orders from customers who have purchased before |

| Metadata        |                             |
| --------------- | --------------------------- |
| **Type**        | Currency                    |
| **Data Source** | [Shopify](/sources/shopify) |
| **Aggregation** | Sum                         |

***

## Example

Your store collected **\$4,850** in shipping fees from returning customers in March:

| Metric                            | Value      |
| --------------------------------- | ---------- |
| Returning Customer Orders         | 970        |
| RC Shipping Revenue               | \$4,850    |
| **Average Shipping Per RC Order** | **\$5.00** |

***

## How It Works

Returning Customer Shipping Revenue sums all shipping fees charged on orders placed by returning customers. A returning customer is any buyer who has at least one prior completed order in your Shopify store before the current order date.

***

## When to Use

| Scenario                        | Action                                                           |
| ------------------------------- | ---------------------------------------------------------------- |
| Shipping strategy analysis      | Compare RC vs NC shipping to identify loyalty opportunities      |
| Free shipping threshold testing | Measure impact of shipping offers on repeat purchases            |
| Revenue composition breakdown   | Understand shipping's contribution to returning customer revenue |
| Retention program evaluation    | Track if loyalty perks like free shipping affect repeat volume   |

***

## Related Metrics

| Metric                                                                                               | Relationship                                         |
| ---------------------------------------------------------------------------------------------------- | ---------------------------------------------------- |
| [Shipping Revenue](/reference/metrics/orders/adjustments/shipping-revenue)                           | Total shipping from all customers                    |
| [New Customer Shipping](/reference/metrics/orders/adjustments/new-customer-shipping)                 | Compare acquisition vs retention shipping            |
| [RC Shipping %](/reference/metrics/orders/adjustments/returning-customer-shipping-percent)           | Shipping as percentage of returning customer revenue |
| [RC Shipping Per Order](/reference/metrics/orders/adjustments/returning-customer-shipping-per-order) | Average shipping per returning customer order        |

[See all Adjustments metrics →](/reference/metrics/orders/adjustments)