Articles on: Onboarding / Installation

How to Setup Google Ads destination with Upstack Data


  • 1. On you UpStackified dashboard, click on “ +Add Destination “ in the right hand corner of your browser window.


add destination

  • 2. In the “ Select a Destination ” popup window, click on “ Google Ads“
  • 3. In Google Ads go to Goals -> Conversions -> Summary -> Find your Primary Conversion Event (Purchase) and click into it
Your Conversion Goal might be named differently - find the Primary Event linked to your conversion

google Ads conversion event

  • 4. Scroll down to Tag Setup -> Click Use Google Tag Manager
    tag setup google ads


  • 5. In the first box type type "AW-" then paste in the Conversion ID from Google Ads


Google Ads conversion Label / Id

google Ads conversion configuration

  • 6. In the second box paste in the Conversion Label from Google Ads
    Google Ads conversion Label / Id


  • 6. Click Create Configuration button


Updated on: 12/27/2024

Was this article helpful?

Share your feedback

Cancel

Thank you!