Upstack Data

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If you’ve seen warnings like “My Conversion API is not getting any events” or received an email that your Facebook Pixel is unhealthy, it means your Conversion API Key needs to be refreshed. This guide walks you through updating your Facebook (Meta) Conversion API Key in Upstack Data so events flow correctly, attribution stays accurate, and your Pixel remains healthy.

Step 1: Navigate to Event Destinations

Log in to your <a href="https://app2.upstackified.com/pixel/event-destinations" rel="nofollow noopener noreferrer" target="_blank">Upstack Data</a> account

On Upstack Data Dashboard, go to Event Destinations

- Log in to your <a href="https://app2.upstackified.com/pixel/event-destinations" rel="nofollow noopener noreferrer" target="_blank">Upstack Data</a> account
- On Upstack Data Dashboard, go to Event Destinations

Step 2: Update the Conversion API Key

Click your Facebook Pixel Destination

- Click your Facebook Pixel Destination

Ensure your Conversion API is enabled and the Conversion API Key is populated

- Ensure your Conversion API is enabled and the Conversion API Key is populated

Need help finding these? ​<a href="https://intercom.help/upstack-data/en/articles/12052819-how-do-i-find-and-generate-my-facebook-conversion-api-key" rel="nofollow noopener noreferrer" target="_blank">How to Generate your Facebook Conversion API Key →</a>

<a href="https://intercom.help/upstack-data/en/articles/12052245-how-do-i-find-my-facebook-pixel-dataset-id" rel="nofollow noopener noreferrer" target="_blank">How on Find your Facebook Ads Pixel (Dataset) ID →</a>

Step 3: Update the Conversion API Key

Click Update Configuration to update and save the pixel configuration

- Click Update Configuration to update and save the pixel configuration

Facebook Ads destination will appear as "Healthy" in your destinations list.

This guide explains how to update Facebook (Meta) Conversion API Key to ensure events are received correctly and Pixel remains healthy.

How to Update Facebook (Meta) Conversion API Key?

Find answers and get help from Intercom Support and Community Experts

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How to Update Facebook (Meta) Conversion API Key?

Overview

Configuration Steps

Step 1: Navigate to Event Destinations

Step 2: Update the Conversion API Key

Step 3: Update the Conversion API Key