Quick Summary
Locate and copy your Pinterest Pixel and Advertising IDs
Generate and copy your Pinterest Conversion API Key
Create and configure Pinterest destination in Upstack Data
Disable Pinterest Data Sharing in Shopify
Step 1: Find and Copy your Pixel (Tag) ID
What is a Pinterest Pixel (Tag) ID?
A Pinterest Pixel (Tag) ID is a unique identifier assigned to your Pinterest Pixel, which tracks user actions (like page views, add-to-cart, or purchases) on your website. It’s what you use to connect your site activity with Pinterest Ads for measurement and optimization.
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Step 2: Find and Copy your Advertiser ID
What is a Pinterest Advertiser ID?
A Pinterest Advertiser ID is a unique numeric identifier assigned to your Pinterest Business advertising account.
Help guide to complete this step:
Step 3: Generate your Conversion API Key
What is a Pinterest Conversion API Key (Access Token)?
A Pinterest Conversion API Key (Access Token) is a secure credential that lets your server send conversion events, like purchases or sign-ups, directly to Pinterest. It improves tracking accuracy, attribution, and data security compared to the standard Pixel.
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Step 4: Create and Configure Pinterest Pixel Destination in Upstack Data
Integrating Pinterest with Upstack Data centralizes tracking, improves attribution, and enables better campaign optimization and reporting.
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Step 5: Disable Pinterest Data Sharing in Shopify
⚠️ Important: Turning off Pinterest data sharing helps avoid duplicate or conflicting conversions, keeping Upstack Data as your one reliable source of accurate performance data.
Help guide to complete this step:
Need help?
If you encounter any issues during setup or don't see expected improvements after 10 days, contact our support team and we'll help diagnose the problem.