Quick Summary
Log in your Pinterest Business Manager account
Navigate to Conversions → click Tag Manager
Locate and copy your Pinterest Tag
What is a Pinterest Pixel (Tag) ID?
A Pinterest Pixel (Tag) ID is a unique identifier assigned to your Pinterest Pixel, which tracks user actions (like page views, add-to-cart, or purchases) on your website. It’s what you use to connect your site activity with Pinterest Ads for measurement and optimization.
Steps to Find Your Pixel (Tag) ID
Step 1: Sign in your Account
Log in to Pinterest Business Manager
Step 2: Access Tag Manager
In the dashboard, click the Menu icon (three horizontal lines) in the top-left corner of your browser window
Under Manage business → select Conversions
Under Pinterest tag → click Tag manager
Step 3: Copy Pinterest Tag
If you already have a Tag, you’ll see it listed under Pinterest Tag
Copy the Pinterest Tag. This is your Pinterest Pixel (Tag) ID for Upstack Data integration
Note: If you don’t have a Pinterest Tag yet, you need to create a new one.
Here's the help article on
Need help finding these?