Quick Summary
Navigate to Facebook & Instagram → Settings
Click "Change" next to Share data
Toggle off data sharing
Save changes to prevent duplicate events
⚠️Important: Most causes of duplicate events are because you have more than one Facebook integration active on your site. Please ensure to disable Facebook and Instagram Sales Channel Data Sharing and that no other Facebook pixel apps are installed.
Steps to Deactivate Facebook and Instagram Sales Channel Pixel
Step 1: Sign in to Shopify
Log in to your Shopify Store
Step 2: Navigate to Facebook & Instagram Settings
On the sidebar, click "Facebook & Instagram" → then click the "Settings" tab
Step 3: Access Share Data Settings
Go to Share Data and click "Change"
Step 4: Toggle Off Data Sharing
Toggle off "Share Data"
Step 5: Save Your Changes
Once "Share data" is toggled to "Off" → click "Save"