Quick Summary
Click "+ New Destination" and select Snapchat
Enter your Snapchat Pixel ID
Enable Snapchat CAPI checkbox
Add your Snapchat API Access token and create configuration
Configuration Steps
Step 1: Sign in to Upstack Data
Log in to your Upstack Data account
Step 2: Add new Snapchat Pixel Destination in Upstack Data
On your Upstack Data dashboard, go to Events Destination
Click "+ New Destination" in the right-hand corner of your browser window
In the "Select a Destination" popup window, click on "Snapchat"
Click Next
Step 3: Enter Your Credentials
Populate the form with your:
Snapchat Pixel ID
Check the box "Check to enable sending events via Snapchat Conversions API".
Snapchat API Access token
⚠️ Important: The checkbox must be selected for server-side tracking to work.
Need help finding these?
Step 4: Create Configuration
Click Create Configuration button.
Success! 🎉 You should see a confirmation message and the Snapchat pixel destination will appear as "Healthy" in your destinations list.



