Quick Summary
Create a new Purchase conversion goal named "Purchase - UpstackData" in Google Ads.
Configure the goal with 30-day window and Enhanced Conversions.
Set up Google Ads destination in Upstack Data with Conversion ID and Label.
Switch to Primary optimization after 4 to 7 days.
Step 1: Create a New Purchase Conversion Goal
Help guide to complete this step:
Step 2: Create and Configure Google Ads Pixel Destination in Upstack Data
Help guide to complete this step:
Where to find your Google Conversion ID and Label:
Step 3: Enable the Google Ads Upstack Purchase Goal and Switch to Primary Optimization Goal
When creating a new Purchase Goal in Google Ads (Purchase - Upstack Data), we initially will set this as the secondary goal, for observation only. We advise to make this goal Primary after 4-7 days to allow the Goal to become active. All other Purchase goals are then set to secondary when Upstack becomes Primary.
Help guide to complete this step:
Need help? If you encounter any issues during setup or don't see expected improvements after 10 days, contact our support team with your Google Ads Conversion ID and Label and we'll help diagnose the problem.