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Session Count measures the total number of visits to your website tracked by the Upstack Pixel in the selected period.

Formula

Session Count = COUNT ( Sessions )

Formula Components

MetricDefinition
SessionsIndividual visits to your website, defined by a unique browser session
Metadata
TypeNumber
Data SourceUpstack Pixel
AggregationCount

Example

Your e-commerce store received 12,450 sessions in March.
WeekSessionsChange
Week 12,890
Week 23,120+8%
Week 33,340+7%
Week 43,100-7%

How It Works

A session starts when a visitor lands on your site and ends after 30 minutes of inactivity or at midnight. Each new session is counted once, regardless of how many pages the visitor views.

When to Use

ScenarioAction
Traffic dropped suddenlyInvestigate UTM sources and ad campaigns
Evaluating campaign reachCompare session volume before/after launch
Capacity planningMonitor traffic trends for infrastructure decisions
Benchmarking growthTrack month-over-month session trends

MetricRelationship
Bounce RatePercentage of sessions with no engagement
Avg. Session DurationHow long visitors stay per session
Avg. Pages per SessionDepth of engagement per visit
See all Session metrics →