The total quantity of individual product units sold across all orders in the selected period.
Units Sold = SUM ( Quantity ) FOR EACH Line Item
| Metric | Definition |
|---|
| Quantity | Number of units for each line item in an order |
| Line Item | Individual product entry within an order |
| Metadata | |
|---|
| Type | Number |
| Data Source | Shopify |
| Aggregation | Sum |
Example
Your store sold 8,742 units across 2,914 orders in March:
| Product Category | Units | % of Total |
|---|
| Apparel | 4,120 | 47% |
| Accessories | 2,621 | 30% |
| Footwear | 2,001 | 23% |
How It Works
Units Sold sums the quantity field from every line item across all completed orders. If a customer orders 3 t-shirts and 2 hats in one transaction, that order contributes 5 units to this metric.
When to Use
| Scenario | Action |
|---|
| Inventory planning | Forecast stock needs based on unit velocity |
| Basket size analysis | Combine with Orders to calculate units per order |
| Product demand trends | Compare unit sales across categories or time periods |
| Promotion impact | Measure volume lift from sales or bundles |
| Metric | Relationship |
|---|
| Orders | Number of transactions (this metric sums their line quantities) |
| Units Per Order | Units Sold ÷ Orders |
| New Customer Units Sold | Units from first-time buyers only |
| Returning Customer Units Sold | Units from repeat customers only |
