Total number of page load events tracked by the Upstack pixel across your site in the selected period.
Page Views = COUNT ( Page Load Events )
| Metric | Definition |
|---|
| Page Load Events | Individual page load events fired by the Upstack pixel on each page navigation |
| Metadata | |
|---|
| Type | Number |
| Data Source | Upstack Pixel |
| Aggregation | Count |
Example
Your skincare brand recorded 87,340 page views during a product launch week:
| Page Type | Views | Share |
|---|
| Homepage | 24,150 | 28% |
| Product pages | 41,200 | 47% |
| Collection pages | 15,890 | 18% |
| Other | 6,100 | 7% |
How It Works
Every time a visitor loads a page tracked by the Upstack pixel, a page view event fires. Multiple views of the same page by the same visitor each count as separate page views. This metric includes all page types: homepage, product pages, collections, cart, and checkout.
When to Use
| Scenario | Action |
|---|
| Measuring overall site traffic | Track total engagement volume over time |
| Identifying popular content | Compare page views across different sections |
| Evaluating campaign reach | Monitor page view spikes after ad launches |
| Calculating engagement rates | Use as denominator for view-through metrics |
| Metric | Relationship |
|---|
| Unique Sessions | Distinct visits (one session = multiple page views) |
| Avg. Page Views per Session | Page Views ÷ Unique Sessions |
| Page Views Value | Total monetary value attributed to page view events |
