account_created Event - Upstack Data

Fires when a new account (organization/workspace) is created. Use this event to measure account growth and track the top of your B2B funnel.

JavaScript

window._upstack('track', 'account_created', {
  accountId: 'acct_abc123',
  accountName: 'Acme Corporation',
  planId: 'plan_starter_monthly',
  planName: 'Starter',
  userId: 'usr_xyz789',
  userEmail: 'jane@acme.com'
});

Properties

Property	Type	Required	Description
accountId	string	Yes	Unique account identifier
accountName	string	No	Account/organization name
planId	string	No	Initial plan identifier
planName	string	No	Initial plan name
userId	string	No	Creating user’s ID
userEmail	string	No	Creating user’s email

When to Fire

After account registration completes
After organization setup wizard finishes
After SSO provisioning creates a new workspace