demo_requested Event - Upstack Data

Fires when a user requests a product demo. Use this event to measure sales-qualified leads and demo conversion rates.

JavaScript

window._upstack('track', 'demo_requested', {
  userEmail: 'buyer@enterprise.com',
  companyName: 'Enterprise Corp',
  companySize: '500-1000',
  useCase: 'marketing_analytics'
});

Properties

Property	Type	Required	Description
userEmail	string	No	Requester email
companyName	string	No	Company name
companySize	string	No	Company size range
useCase	string	No	Primary use case

When to Fire

After demo request form submission
After sales call booking confirmation
After Calendly/HubSpot meeting scheduled