Avg. Keypresses measures the average keyboard interactions per session, often indicating search usage or form engagement.
Avg. Keypresses = Total Keypress Events ÷ Session Count
| Metric | Definition |
|---|
| Total Keypress Events | Sum of all keyboard input events across sessions |
| Session Count | Total number of sessions |
| Metadata | |
|---|
| Type | Number |
| Data Source | Upstack Pixel |
| Aggregation | Average |
Example
Sessions averaged 12 keypresses per visit, primarily from search and form usage.
| Interaction Type | Sessions | Avg. Keypresses |
|---|
| Used Search | 3,000 | 28 |
| Checkout Sessions | 2,500 | 45 |
| Browse Only | 6,500 | 3 |
How It Works
The Upstack Pixel tracks keyboard input events across forms, search boxes, and other input fields. High keypress counts typically indicate active search usage or form completion, while low counts suggest primarily browse-and-click behavior.
When to Use
| Scenario | Action |
|---|
| Low search usage | Improve search visibility or functionality |
| Form abandonment analysis | High keypresses + low conversion = form issues |
| Checkout optimization | Reduce required input fields |
| Search quality assessment | Correlate keypresses with search success |
| Metric | Relationship |
|---|
| Avg. Interactions | Total interaction events |
| Avg. Form Focuses | Input field engagement |
| Avg. Clicks | Click interactions |
