Avg. Swipes: Mobile Gesture Count

Avg. Swipes measures swipe gestures per session on mobile devices, indicating navigation through carousels, galleries, or between pages.

Formula

Avg. Swipes = Total Swipe Events ÷ Session Count

Formula Components

Metric	Definition
Total Swipe Events	Count of swipe gestures on mobile devices
Session Count	Total number of sessions

Metadata
Type	Number
Data Source	Upstack Pixel
Aggregation	Average

Example

Mobile sessions averaged 6.2 swipes per visit, with product pages showing high carousel engagement.

Page Type	Mobile Sessions	Avg. Swipes
Product Pages	3,000	9.4
Collection Pages	2,500	5.8
Homepage	1,500	4.2

How It Works

The Upstack Pixel tracks swipe gestures on touch devices. Swipes typically occur on image carousels, product galleries, and horizontally-scrolling content. High swipe counts indicate engagement with visual content.

When to Use

Scenario	Action
Low swipes on product carousels	Add swipe affordance indicators
Mobile UX optimization	Measure carousel engagement
Image gallery performance	Compare swipe rates across products
Mobile vs. desktop behavior	Understand mobile-specific interactions

Metric	Relationship
Avg. Pinch Zooms	Another mobile gesture
Avg. Interactions	Total interaction events
Avg. Products Viewed	Product exploration

See all Session metrics →