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  • Sign in to Upstack Data at app.upstackdata.com and navigate to Data Integrations.
  • On the Facebook ads card, open the kebab menu (3 dots) → click Connect.
  • Authorize with Facebook and select the ad account you want to connect.
  • Click Save and verify the integration shows Healthy.
Purpose of this setupConnecting your Facebook ads account is required to access performance data at the account, campaign, ad set, and ad levels, which powers your dashboards and attribution reporting.

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Prerequisites

Before you start, you need:
  • An active Upstack Data account (sign up)
  • Admin or advertiser access to the Facebook ad account you want to connect
  • A Facebook user account that can sign in via OAuth on this browser

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Configuration steps

1

Sign in to Upstack Data

Sign in to Upstack Data at app.upstackdata.com, then navigate to Data Integrations in the left-hand menu (or open it directly at app.upstackdata.com/pixel/integrations).Upstack dashboard with Data Integrations menu option
2

Open the Facebook ads connector

On the Data Integrations page, find the Facebook ads card and click the kebab menu (3 dots) in the top-right of the card, then click Connect.Facebook ads card with kebab menu showing Connect optionIf the Facebook account shown is correct, click Connect or Reconnect.Facebook account confirmation with Connect buttonIf the Facebook account shown is not the one that has access to your ad account, click Log into another account.Log into another account option for different Facebook user
3

Select the Facebook ad account

A popup displays every ad account linked to your Facebook user. Select the Facebook ad account you want Upstack Data to read performance data from.Facebook ad account selection popup with available accounts
4

Save the configuration

Click the Save button.Save button to confirm Facebook ads connectionFacebook ads integration showing successful connection
5

Verify the integration is healthy

In the Upstack dashboard, the Facebook ads integration card should display Healthy with a green status indicator within 5 minutes.If the status shows Unhealthy or Reconnect required:
  • Confirm the Facebook user that authorized the connection still has access to the ad account.
  • Re-run the Connect flow and re-grant all requested permissions when prompted.