Skip to main content

Documentation Index

Fetch the complete documentation index at: https://docs.upstackdata.com/llms.txt

Use this file to discover all available pages before exploring further.

  • Sign in to LinkedIn Campaign Manager and open Data → Signals Manager.
  • Select your Insight Tag to open its details.
  • Copy the numeric Partner ID (e.g., 123456).
  • Paste it into your Upstack LinkedIn destination configuration.
What is a LinkedIn Partner ID?Your Partner ID is the numeric identifier for your LinkedIn Insight Tag — the same ID used for browser-side tracking on your storefront. Upstack uses it to associate server-side Conversions API events with your ad account so LinkedIn can deduplicate them against the Insight Tag and attribute conversions to your campaigns. Each LinkedIn ad account has one Partner ID.

​
Prerequisites

Before you start, you need:
  • Access to a LinkedIn Ads account at linkedin.com/campaignmanager
  • The Campaign Manager or Account Manager role on the ad account
  • The LinkedIn Insight Tag created in your account (or follow the create steps below)

​
Steps to find your LinkedIn Partner ID

1

Sign in to Campaign Manager

Sign in to LinkedIn Campaign Manager and select the ad account you want to track conversions for.
2

Open Signals Manager

In the top navigation, click Data → Signals Manager.The Signals Manager lists your Insight Tag and any conversion signals associated with the account.
3

Find or create your Insight Tag

If you already have an Insight Tag, it appears in the Signals Manager — proceed to the next step.If you need to create one:
  • Click Create Insight Tag
  • Choose I will install the tag myself (Upstack fires the tag for you)
  • Save and return to the Signals Manager
4

Locate your Partner ID

Open your Insight Tag details. The Partner ID is displayed as a numeric value.Example format: 123456You can also find it embedded in the Insight Tag code as partner_id (e.g., _linkedin_partner_id = "123456";).
5

Copy and paste into Upstack Data

Copy your Partner ID and paste it into the Partner ID field in your Upstack LinkedIn destination setup.
Ensure there are no extra spaces before or after the ID. The Partner ID is numeric only — no letters or prefixes.
6

Verify the destination is healthy

In the Upstack dashboard, navigate to Event Destinations. Your LinkedIn destination should display Healthy with a green status indicator within 5 minutes.If the status shows Unhealthy, double-check that the Partner ID matches exactly what you see in Campaign Manager (numeric only, no whitespace).
Next step: How to create LinkedIn Conversion Rules