Skip to main content

Documentation Index

Fetch the complete documentation index at: https://docs.upstackdata.com/llms.txt

Use this file to discover all available pages before exploring further.

Quick Summary
  • Sign in to TikTok Events Manager.
  • Open Data sources and select your UpstackData Pixel.
  • Copy the Pixel ID displayed on the Pixel overview page (a 20-character alphanumeric string).

​
Prerequisites

Before you start, you need:

​
What is a TikTok Pixel ID?

A TikTok Pixel ID is a unique identifier automatically assigned to your TikTok Pixel when you create it in TikTok Events Manager.
Its purpose is to:
  • Identify your Pixel and connect it to the correct TikTok ad account and campaigns
  • Track user actions on your website such as views, clicks, sign-ups, and purchases
  • Send event data back to TikTok Events Manager for reporting, audience creation, and optimization
  • Improve attribution and targeting by linking website activity to your TikTok ads

​
Configuration Steps

1

Sign in to TikTok Events Manager

2

Open your UpstackData Pixel

  • In TikTok Events Manager, click Data sources in the left-hand menu
  • Find your UpstackData Pixel in the list and click its name to open the Pixel overview page
Note: If you haven’t created a Pixel yet, see How to Create New TikTok Ads Pixel ID → first.
3

Copy your Pixel ID

  • On the Pixel overview page, locate the Pixel ID at the top of the page (next to the Pixel name)
  • Click the copy icon to copy the Pixel ID to your clipboard
  • Paste it into the TikTok Pixel ID field in the Upstack dashboard at app.upstackdata.com/pixel/event-destinations
Format: The Pixel ID is a 20-character alphanumeric string (e.g., C2A3B4C5D6E7F8G9H0I1).

​
Verify the Setup

To confirm you copied the correct value:
  • The Pixel ID should be exactly 20 characters with no spaces.
  • In the Upstack dashboard, after saving the destination it should show as Healthy under Events Destination.
Next step: How to Generate Your TikTok API Access Token →