Total shipping fees collected from customers across all orders in the selected period.
Shipping Revenue = SUM ( Shipping Fees )
| Metric | Definition |
|---|
| Shipping Fees | Shipping charges collected at checkout from each order |
| Metadata | |
|---|
| Type | Currency |
| Data Source | Shopify |
| Aggregation | Sum |
Example
Your store collected $12,450 in shipping fees during Q1:
| Month | Shipping Revenue | Orders | Avg per Order |
|---|
| January | $4,850 | 892 | $5.44 |
| February | $4,120 | 756 | $5.45 |
| March | $3,480 | 945 | $3.68 |
How It Works
Shipping Revenue sums all shipping fees charged to customers at checkout across orders in the period. This includes flat-rate, weight-based, and calculated shipping. Free shipping orders contribute $0 to this total. Use this metric to understand how much revenue you collect to offset fulfillment costs.
When to Use
| Scenario | Action |
|---|
| Calculate total revenue | Include shipping when computing total revenue collected |
| Measure promotion impact | Track how free shipping thresholds affect shipping revenue |
| Offset fulfillment costs | Compare shipping revenue to actual shipping costs |
| Segment analysis | Compare shipping revenue from new vs returning customers |
| Metric | Relationship |
|---|
| Shipping % | Shipping revenue as share of total revenue |
| Shipping Per Order | Average shipping fee per order |
| Total Revenue | Includes shipping, taxes, and product sales |
| Discount Amount | Another order adjustment metric |
