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Add Billing Info Value measures the total monetary value associated with events where visitors enter payment information during checkout.

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Formula

Add Billing Info Value = SUM ( value ) WHERE event = add_billing_info

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Formula Components

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Example

A DTC brand tracked 847 add billing info events over a week, with a combined value of $127,050.

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How It Works

The Upstack pixel captures the value property when visitors trigger an add billing info event during checkout. This typically fires when a shopper enters or confirms their payment method. The metric sums all values to show total potential revenue at the payment information stage of your checkout funnel.

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When to Use

See all Engagement metrics →