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Total monetary value associated with product customization events tracked by the Upstack pixel.

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Formula

Customize Product Value = SUM ( Customize Product Event Values )

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Formula Components

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Example

Your store’s personalization options generated $43,200 in attributed value last month: Engravings and custom bundles drive the highest value per event, indicating premium personalization commands higher prices.

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How It Works

Customize Product Value sums the monetary value attributed to each product customization event. When visitors personalize products—such as adding engravings, selecting custom colors, or building product bundles—the Upstack Pixel captures the associated value. This metric reveals how much revenue is driven by personalization features.

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When to Use

See all Engagement metrics →