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Total monetary value of subscribe events tracked by the Upstack pixel.

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Formula

Subscribe Value = SUM ( Subscribe Event Values )

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Formula Components

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Example

Your newsletter campaigns captured $9,200 in subscribe value this month across 1,840 subscriptions:

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How It Works

Subscribe Value sums the monetary value assigned to each subscribe event tracked by the Upstack pixel. When a visitor subscribes to your newsletter or mailing list, the event can include a custom value representing expected lifetime value or subscriber worth. This metric helps quantify the total pipeline value generated by your email acquisition campaigns.

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When to Use

See all Conversions metrics →